Juliette Has A Gun

Romano Ricci, grandson of designer Nina Ricci, launched Juliette has a gun in 2006, approaching perfumery as an art and presenting it through limited distribution. The brand takes its name from the tragic Shakespearean heroine, a hopelessly romantic woman. Ricci explains, “The gun, metaphor for the perfume, weapon of seduction, or simple accessory of bluff, essentially symbolizes the liberation of women towards men.” Whether a perfume can really be a tool of feminism, we are not so sure, but it smells heavenly.